changing the way events happen

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the new mexico shootout

Headlined by four premiere LPGA players, the New Mexico Shootout presented by the New Mexico Tourism Department was the largest single day golf event in the State's history. The inaugural Shootout was televised on The Golf Channel, attracted 4,000 spectators, brought unprecedented national recognition, and helped spread the word about New Mexico as a world-class golf destination. Event elements including mariachis, fresh roasted chilies, saloon, a corral, signage, and hot air balloon in State's colors embraced the southwestern culture.